Googles Innovation and Organisation Structure

Googles Innovation and Organisation StructureGoogle Inc. is an American common corporation, earning revenue from advertising think to its Internet search, e-mail, online mapping, office productivity, social networking, and boob tube sharing services as well as selling advertising-free versions of the same technologies. It was founded by Larry Page and Sergey Bring while they were students at Stanford University. A serial of new product developments, acquisitions, and partnerships has always sustained the continual growth of Google. domineering employee relations, environmentalism, philanthropy brace been important traits during the growth of Google. It has been identified multiple multiplication as Fortune Magazines No1 Best Place to Work, and as the most powerful brand in the worldGoogles public utility company and ease of use have made it one of the worlds best known brands almost entirely by means of word of utter from satisfied users. As a business, Google generates reve nue by providing advertisers with the opportunity to preserve measurable, cost-effective online advertising that is relevant to the information displayed on any given(p) page. This makes the advertising useful to you as well as to the advertiser placing it.The Google headquarters, the googolplex is dictated in Mountain View, California(2009 -03-31), the company has 20,164 full- judgment of conviction employees as of March 31, 2009.Products Of GoogleGoogle is principally known by their search engine. Apart from this Google provides a huge tally of net related products homogeneous Google earth, Google mail, Google news, Google phone, Google calendar Google groups, Google translate, Google images, Google books and other internet related services.Organizational structure and Organizational cultureSpecific chronicles be the efflorescence convergence of thinking and practice behind knowledge wariness, organizational learnedness and complexness theory. Of particular interest ar the roles that knowledge management and complexity theory play in this impending consilience of estimations in any organization. bingle way knowledge management is processing itself of its overly technology-centric reputation in favor of promoting the role it can play in furthering organizational learning. On the other hand, a confident solution in search of unconventional problems is evolving by complexity theory which has discovered its own true mail service in the world, an explanation for the means by which living systems engage in adaptive learning and the seminal source of social cognition in living systems. (Mark W. McElroy, 2000) .Goggles remarkable progress shows its organizational behavior. First Google has created a strategic Vision. Creating and expanding knowledge is the key word for Googles success and they believe fundamentally improving the knowledge and share with others, it shows their knowledge management skill. Google is one of the truly some companies s hows that how technology can be blended with the organizational culture. Organizations are structured depending on their objectives and their culture. Organization is structured as contrary departments with employees for different functions and responsibilities. Google is keeping minimum hierarchy and redefines management with small teams, innovation and decentralization. Products are growth by small teams and each team is seeking the conterminous break through. Organizational studies and management is dealt with organizational culture which includes attitudes, beliefs and values, experiences of an organization. It has been defined as the specific collection of values and norms that are shared by hatful and groups in an organization and that control the way they interact with each other and with stakeholders outside the organization. (Charles W. L. Hill, and Gareth R. Jones, 2001).Google is the organization which is not serious about anything but search. Generating the idea that work should be challenging and the challenge should be fun. To that end, Googles culture is different any in corporate world, and its not because of the whimsical lava lamps and large gumshoe balls, or the fact that one of the chefs used to cook for the Grateful pulseless but in simple way Google puts users prototypal when it comes to online services and employees first when it comes to daily life in its offices(Eric Schmidt, the CEO of Google). Google is very advance(a) in its products and services providing to its customers as well as to employees. Google realizes that their employees have diverse needfully and that diversity requires flexibility and individual directed support. so they given precession to offer customizable program that can be tailored to the specific ask of each individual.InnovationInnovation can be defined as a breakthrough approach or idea that can be completely new or an enhancement to something that already exists it is a invigorated perspective t hat go out challenge many who just cannot see beyond what their own experience is telling them to think or do.Google keeps innovation as its priority. Google understand that everyone is searching for something different because of the diversity in culture, traditions and standards. So discernment the needs of 597 million customers Google is delivering the best possible products. The companys VP for search, Marissa Mayer, inform that Google had launched 33 different search innovations in 67 days. Google has been known as No 1 in the world on its innovation in search technology. But Google didnt make any money until they started auctioning in advertisements which is visual aspect alongside of the search results. Now 99% of the company revenue is generating through the web-ads which made the capital now tops $ 100 million. In parliamentary law to make the employees empowering on new areas of their choice Google is giving 20 % of the employees time unleashes enormous intellectual p ower to solve the existing problems through innovative solutions. All products released after 2005 and the 50% of the Googles products are produced at this 20% individual project time. Products like Google mail, googlecalendar, google calendaretc all are the output of the employees creativity. genuine countries have the location based services like GPS system to regain a place or a building. But in developing countries doesnt have even a documented map to create a GPS system. Here Google India comes with a new innovative form map nobleman platform .It is developed like a wiki like architecture to leverage the knowledge of the local citizens to create a entire digital highroad map of their respective countries. The system is like a clean sheet map of a city is loaded on the web, and wiki-like architecture give allow each citizen to draw their streets and roads including the curves on the streets with land attach and the specific changes will be governed by an expertise teams b ased on their expertise and contribution on specific local areas of the city. City like Islamabad is a very good example of community make digital map with details of street names and addresses in nearly 90 days. The main advantage of wiki map is always it is current. All this sympathetic of innovations are because Google is based on certain values and principles which is committed to the rescript or to the world.And recent innovation of Google is the operating(a) system. Google chrome Operating dodge is light weight and open source OS which will initially operates in note books but eventually will work on PC . And this open source operating system will be available in markets by the 2nd half of 2010.The main features of Google chromium-plate is speed, simplicity and security. This Operating system is be aftered as a warm and lightweight and will start and get into the web in few seconds. The main advantage of Google chrome Operating system is user doesnt have to deal with vi ruses, malware and security updates. Google is coming at this fresh and, because it is based on a set of services that reside on the web, it is the first rattling post-web operating system, designed from the ground up, and reconceived for a web world, Mr. Enderle told the BBC.Advantages Of Google Chrome Operating SystemGoogle Chrome OS is a web based employment form.It provides quick door to applications and will repair itself.It will run on any just PC no hard drive.It will design documents.Another innovation of Google is Google phone which is not yet released on the market. Google is readying to release in the beginning of next year. The phone is called Nexus wiz based on open software platform called Android. It allows the users to use it as an easy programming interface with other cell phone features. The software is developing by Google and the hardware is by htc Inc.The new Google phone will be having a touch screen and Google has been tempted to do this because of the s hift of internet usage to mobile phones. So for the developer it is easier to customize phone applications that can access cell phones hardware functions.Bibliography http//www.newnatureofinnovation.org/google_india.htmlhttp//news.bbc.co.uk/1/hi/technology/8139711.stmhttp//www.think-differently.org/2007/08/google-on-innovation.htmlhttp//www.computerworld.com/s/ bind/9142119/Google_Microsoft_s_war_of_innovation_changing_face_of_searchhttp//www.guardian.co.uk/technology/blog/2009/jul/08/google-chrome-operating-systemhttp//online.wsj.com/article/SB10001424052748703757404574592530591075444.htmlReferencesMark W. McElroy, Integrating complexity theory, knowledge management and organizational learning journal on knowledge management (2000) pp 195-203Charles W. L. Hill, and Gareth R. Jones, (2001)Strategic Management.Houghton Mifflin, pp 123-127http//googleblog.blogspot.com/2009/07/introducing-google-chrome-os.htmlhttp//www.ovum.com/news/euronews.asp?id=8313http//news.bbc.co.uk/1/hi/technol ogy/8139711.stmhttp//a2zindianews.com/2009/11/20/function-and-advantages-of-google-chrome-google-chrome-launched-in-india-about-google-chrome/